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A Small Business Owner's Guide to Holiday Planning

With the holidays quickly approaching, many small businesses will be considering a little R n R. Rich Fredricksen, principal of the execution consulting firm, the Paiva Fredricksen Group, says “Approach your holiday time off like you would a business ...
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Internet Marketing for 2007 - Affordable Efficiency

If you pay attention to online marketing, you are constantly inundated with people who sell the so-called "secrets" to brand new marketing techniques on the Internet. Each and every day you are bombarded with new e-books, teleseminars and software ...
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Love's Good for Business

Since Valentine's Day is this week, I was curious to see whether being in love helped entrepreneurs. Did romance give business owners and managers an energy boost, or drain their time and energy? When it comes to the bottom line, is it better to be m ...
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Inside the $37 billion prison economy

(Business 2.0 Magazine) -- Brian Prins is an affable salesman who touts the benefits of his prepaid collect-calling service in a distinct Long Island accent. He's also an ex-con who served five years in a Pennsylvania state prison for aggravated assa ...
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What Great Advertising Really Is

Many business people have a distorted view about the distinction between sales and marketing. The common view looks something like this. "Market by advertising to get your name out there, so that people will be familiar with you when you come knockin ...
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A New Twist On Affiliate Marketing

http://www.deprice.comAffiliate marketing is nothing knew. There are hundreds of thousands of affiliate online, all looking pretty much the same. But being the same is something that John Gromovski didn’t like. So he decided to become the first affil ...
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Gen Y makes a mark and their imprint is entrepreneurship

They've got the smarts and the confidence to get a job, but increasing numbers of the millennial generation — those in their mid-20s and younger — are deciding corporate America just doesn't fit their needs. So armed with a hefty dose of optimism, m ...
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Tech Tools Tutorial

It's easy to get overwhelmed when shopping for business gadgets. When everything's marked as a must-have productivity booster, how are you supposed to know what to buy? Look no further--here's a list of the five pieces of technology every small busin ...
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How To Increase Sales With Telemarketing

First - the real key to effective telephone marketing is structure and organization. Winging it is a real bad idea. A script, an outline, notes, flip cards, some written tools to help you stay on track are important. The most experienced telephone se ...
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Dealing With an Office Romance

Love and marriage may "go together like a horse and carriage," but the question for entrepreneurs is, “Do they go together in today’s business environment?”Work, after all, is the place where many people spend more than a third of their live ...
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