A few months ago, Christina Anderson was looking for a unique birthday present for her husband, perhaps race car lessons like a friend's husband received.
That search for an out-of-the-ordinary item piqued Anderson's interest in "experiential gifts," where shoppers buy things to do instead of things to have. The growing trend in the $2.8 trillion retail market might account for as much as $282 billion of that business.
Read more on suburbanchicagonews.com.
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